landscaping business plan
Writing a business plan is essential to any business operation. A business owner that writes a business plan is 90% more likely to succeed in their business venture. If you’re in the landscaping business, you need a business plan so I’m going to share with you tips on writing a successful one. Before you get started, I wanted to point out some important resources you can use to help you along the way. Most city offices have a small business center that you can contact and get free information from. My business center in Texas offers a free counselor that helps with every step of the entire process! Also, there is tons of information available on the internet, so if you type in “how to write a business plan” or any variation of that, you’re going to get a lot of great and useful information. Now that you have all the resources you need, lets get started.
The first and most important step to starting your business plan is to formulate a marketing plan. No matter if you’re using the inbound marketing strategy we covered here, you need to develop a stadium pitch. Once you get your marketing plan figured out, you should move onto your sales pitch. This way, once your marketing campaigns are in full effect and leads are flowing into your business, you’ll have a plan on how to close them and get their business. All businesses come down to leads and sales, so getting the leads than closing the sales are 2 of the most important factors in your business. I feel like this is a good starting point too because once you get your stadium pitch finished, it gives you clear guidance and direction on the important differences between your landscaping business and your competitors.
Once your marketing and sales portions are done with, my recommendation is to do your cash flow analysis. The reason I recommend doing your business plan in this order is because you will now have a clear idea of how your marketing campaign is going to go, including the costs involved with it. Once you know your costs for marketing, you’re going to need your costs for all the equipment, vehicles, gas money, employee costs, etc… Once you know this information, you can plug it into an Excel spread sheet and calculate how much your costs are going to add up to for every month for the next 5 years. The cash flow analysis is one of the most critical aspects of your business because you need to know how much cash you’re going to need to start the business and also how much cash you’re going to need to make to keep the operation going. Many landscaping business owners fail to do this aspect of the business plan and have no idea how many clients or how much time it will take before they pay for all their upfront costs and start making money. This part of the plan won’t be perfect because you can’t gauge exactly how many landscaping clients you’ll get and how fast you’ll get them, but if you know how many you need you can ramp up your marketing efforts until you hit the point where your business is profitable. One of our readers who owns Tempe Landscaping Pro’s (www.tempelandscapnigpros.com) wrote a buiness plan that helped them become a 6 figure a year earner. Business plans is critical to success, so please don’t take this aspect of your business lightly. Please let me know if you have any questions on writing your landscaping business plan here.